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The city government has joined the MassKara Festival in Bacolod City to promote local destinations and to present tour packages in line with the celebration of the Subaraw Festival in November.

Michie Meneses, City Tourism Office (CTO) senior operations, promotions, and marketing division chief, said they hope to showcase destinations in Puerto Princesa as well as tour packages related to Puerto Princesa’s underground river day celebration.

She said it is the first time that the city participated in such a big event outside the province.

“Nandito tayo to participate sa MassKara Festival kung saan nakipag-coordinate tayo sa kanilang local government and sa MassKara Foundation, at tinulungan tayo magkaroon ng pwesto dito. Our participation in this kind of activity will help to promote our city and also our Subaraw Festival sa November. This is also the first time na lumabas tayo ng siyudad para mag-participate sa ganitong event and we are looking forward to having more events katulad nito,” Meneses said.

Meneses said MassKara Festival, which started on October 7 and will end on October 27, is an ideal opportunity for the city to invite residents of Bacolod in November to celebrate the Subaraw.

She said there is a good market in Bacolod City because those who join MassKara can be considered travelers.

“Nakita natin na may magandang market kasi ang mga pumupunta dito ay talagang maco-consider natin as a traveler, we are promoting the Subaraw package rate para sa mga pupunta sa ating lungsod, kasama na doon lahat including the accommodations. We are really expecting a lot of people sa Subaraw and ngayon, we will be having a national competition, so doon palang sa mga contestant ay marami na ang darating, aside pa doon sa mga bibista lang at magto-tour,” Meneses added.

On October 20, the 40th MassKara Festival ruby year art installation was unveiled at the Bacolod City Government Center (BCGC), a day before the festival’s opening.

It depicts three dancers moving in different actions and wearing costumes that are a mix of haute couture and seasoned patterns and designs which represents the street dance as a highlight of the festivity for 40 years.

Meneses added that most of the people in Bacolod are familiar with Puerto Princesa as a beautiful destination.

“Nakakatuwa nga kasi alam nila na ang ating lungsod ay magandang lugar kaya nga we are thankful for being here kasi iba pa rin ‘yong tayo mismo ang nagpapakita na Puerto Princesa City has a lot to offer,” she said.


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is the chief of correspondents of Palawan News. She covers defense, politics, tourism, health, and sports stories. She loves to travel and explore different foods.