Millennials could be farm tourism’s future, says former tourism secretary

Dancing Farmers of Yamang Bukid Farm-Palawan with former Secretary Mina Gabor of Department of Tourism. (Photo courtesy of JM Zap)


Former tourism secretary Mina Gabor said “millennials could be farm tourism’s future” because of the technology they bring that the country does not have before.

Gabor was here on March 15 as speaker of the Farm Tourism 101 training organized by the Yamang Bukid in Barangay Bacungan for farmers in southern and northern Palawan, teachers, Palawan State University (PSU) students, city government employees, and members of the private sector.

She said the millennial generation’s knowledge of computers, other related technology, and use of social media can help unravel information for sound decision-making and better management of farms.

“Millennials could be farm tourism’s future because they are bringing the technology that we don’t have before. There is a lot of value-added products na kulang tayo for so many years na kayang i-improve ng mga kabataan ngayon,” Gabor said.

She said the advantage of the millennial generation is that it loves working with others, is goal-oriented, and enjoys working by learning everything.

Gabor, who is now the president of the International School of Sustainable Tourism in the Philippine (ISSTP), said also that the time is now ripe for Puerto Princesa City and the province of Palawan to engage more in sustainable farm tourism ventures that can help boost agricultural activities

As a province that is rich from the land to the sea, Palawan has a lot of potentials for farm tourism, she said.

The only thing needed is to train people to understand what farm tourism is and how it can be sustainably managed.

“Palawan is a rich province at sobrang laki ng potential sa farm tourism. It’s starting. Nagulat ako sa ginawa ng Yamang Bukid na ito na dinadayo ngayon ng marami. Kailangan lang talaga may sapat na kaalaman para ma-sustain at masimulan ng mga nagkakainteres,” she said.

Among other topics, the training at Yamang Bukid imparted knowledge on community-based rural tourism (CBRT), opportunities in farm tourism, farm stay, farm guiding techniques, and profiling target buyers and visitors.

Aside from Gabor, sustainable farm tourism tips were also shared by Mark Joseph Tinao, head of business development of ISST, and Raymund Aaron, banana chief of the Villa Socorro Farms.

 

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