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Hoverboards, smartphones, smartpens, 3-D printers, drones, touch screen, driverless cars, artificial intelligence – today’s technology is getting futuristic, but it’s also getting exclusive. These technologies are for the elites not for the mass. Due to the cost and availability, only the ones high up on the pyramid can afford it. What about the rest of us?


A timeless classic that bears a simple elegance, the umbrella has been around for thousands of years. It remains to be one of the best inventions of humankind next to public decency. It’s safe to say that in a tropical country like the Philippines every home has an umbrella or two.


Many may overlook this object of human ingenuity, but the umbrella used to be a symbol of wealth in the past. It has been featured in the art, literature, and fashion of ancient Africa, Asia, and Europe. It has literally been passed down from generation to generation until it became a common item all over the world.


Built to last


An umbrella is hand-assembled. It has six parts. These are labeled as handle, shaft, runner, stretcher, rib, and canopy. The shaft which is the spine can either be made of wood, metal, plastic, or fiberglass. The canopy, the part which shades us from the elements, can either be plastic, paper, or fabrics like nylon or silk. It is our silent, but dependable companion for every season. Whether it is snow, rain, burning sunlight, harmful projectiles, or people you want to avoid, the umbrella will shield you to the best of its abilities.


Collect them all


The umbrella comes in various shapes, sizes, and design. You can choose the classic umbrella with a common fold mechanism, the automatic umbrella with a press-to-open feature, or the pocket/compact umbrella for easy storage. If the above mentioned isn’t what you’re looking for, here are some modified forms of umbrella:


The Backpack Umbrella

No more running from the sun or rain while juggling groceries, babies, or dogs, stroll with ease with this hand-free design.

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Lizard Umbrella

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Tired of losing your umbrella to thieves and not umbrella users who need umbrellas? Get your hands on this. The handle when detached will render the umbrella useless to opportunistic hands.

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